Thinking, Fast and Slow

And there is no one part of the brain that either of the systems would call home. System 1 has more influence on behavior when System 2 is busy, and it has a sweet tooth. His model could explain Anthony’s risk aversion, but it cannot explain Betty’s risk-seeking preference for the gamble, a behavior that is often observed in entrepreneurs and in generals when all their options are bad. These people (half of the total) are expected to move by trading places with each other, so that in the end everyone in the first half of the line has a token, and no one behind them does.