The 5 Second Rule: Transform your Life, Work, and Confidence with Everyday Courage

Executives inside some of the world’s most respected brands are using the Rule to help their managers change, drive sales, engage teams, and innovate. When she first learned about the #5SecondRule at her company’s executive leadership offsite, it made her realize she had used the Rule to make one of the most important decisions of her life—she just didn’t realize it at the time. Stacey uses the Rule “almost daily” to act with courage and “talk to people face to face,” “do home shows” for her business, and “no longer hide” because of fear. Slowly, through word of mouth, it finally started to sell—three thousand, then six thousand, ten thousand—book by book, gradually throughout the year.” The book became an organic phenomenon and the rest is history.